The Entrepreneur in You: Marketing and Managing a Business
Upcoming dates (1)
Schedule
July 11–23
All times shown in central time.
Format
In-person
Cancellation Policy
Badger Precollege reserves the right to cancel classes when necessary, including those for which enrollment numbers are not sufficient, or those for which a highly qualified instructor is unavailable. In the case of course cancellations, we will be happy to help you choose an alternative course. If no acceptable alternative is available, we will refund any tuition paid, minus any non-refundable application fees or deposits.
Summary
Have you ever had a business idea, noticed a problem that should be solved, or wondered how companies turn simple ideas into products people love? In this course, students step into the role of founders, marketers, managers and investors. Over the duration of the course, each team will take an idea from a rough problem statement to a pitch-ready business concept. Students will learn how entrepreneurs identify opportunities, understand customers, create value, set prices, manage teams, build brands, make ethical choices and communicate their ideas with confidence. This course is active, visual, collaborative and creative. Each day includes short concept lessons followed by hands-on work: brainstorming, customer research, posters, pricing games, business model sketches, branding boards, prototypes, role-play and pitch practice. The course culminates in a Shark Tank-style final pitch where students present their original venture to classmates, instructors and visitors. By the end of the course, students will have developed the knowledge and skills to transform an idea into a viable business concept by applying principles of entrepreneurship, marketing, economics, finance, branding and operations. In doing so, they will strengthen their abilities in critical thinking, communication, collaboration, problem-solving and innovation while gaining a deeper understanding of what it takes to successfully launch and grow a business.
Student profile
Important dates
Application deadlines
Application opens: Jan. 12, 2027
Deadline: Apply by May 1, 2027
Tuition deadlines
The first half of tuition is due by May 15. The second half of tuition is due by June 1.
The Entrepreneur in You: Marketing and Managing a Business
Course #: 5019-C-PREC-5019-28-PREC
For registration assistance: 608-890-3260
Schedule
July 11–23
All times shown in central time.
Program
Cancellation Policy
Badger Precollege reserves the right to cancel classes when necessary, including those for which enrollment numbers are not sufficient, or those for which a highly qualified instructor is unavailable. In the case of course cancellations, we will be happy to help you choose an alternative course. If no acceptable alternative is available, we will refund any tuition paid, minus any non-refundable application fees or deposits.
